The Problem
Amazon store pages had just been introduced to the world and clients such as Caldrea and Mrs. Meyer's needed to showcase their brands within this framework.
The Solution
For each brand, I created comprehensive wireframes to nail down the different page layouts. I then utilized beautiful photography/illustration assets and put my personal touch on them to bring these web experiences to life. It was a tricky puzzle trying to make everything work within Amazon's grid-like structure, but it all came together to form a thoughtful story. The goal was to get customers to not only want to buy products, but also truly experience what the brand is.